REDWOOD CITY, CA – May 21, 2012 – Left Brain DGA, a Silicon Valley-based Demand Generation Agency, continues the expansion of its executive team with the appointment of Stephanie Hooper as chief customer officer.
Hooper’s 18 years of industry experience and leadership further strengthens Left Brain’s client-service offerings, designed to help enterprise marketing teams build advanced and sustainable demand-generation programs.
“Exceptional client service is a core tenet of our business, which is why Stephanie’s addition to the executive management team is so important,” said Left Brain DGA CEO, Malcolm Friedberg. “Her executive-level marketing experience with blue-chip agencies such as Publicis, McCann-Erickson, Avenue A/Razorfish and Babcock & Jenkins will provide our clients with another strategic resource to measurably improve their business. In addition, Stephanie’s client-side experience with top-flight brands like Vivendi Entertainment/Sierra Online and Knowledge Universe gives her that all-important client service perspective.”
Hooper’s track record of building best-in-class process and service-delivery organizations provides Left Brain DGA’s fast-growing account management team with additional leadership and depth. Her years of experience building successful growth companies also helps to strengthen the agency’s efforts to integrate services with its product offerings.
“As a leader and innovator of best practices in account management, I’m looking forward to contributing to Left Brain’s continued growth and helping lead the charge in reshaping demand generation services,” said Hooper. “World class account management is at the core of acquiring clients, earning their loyalty and making them shine as leaders in their industries.”
Most recently, Hooper was founder of her own consulting firm, MarCom PDX. She has also served as chief marketing officer for FlyMedia, Inc., parent company of ForkFly.com, an advertising and promotions application platform that integrates mobile and web services for media partners.
Hooper holds a BA degree in advertising and marketing from San Diego State University.
About Left Brain DGA
Left Brain DGA is a leading demand generation agency, serving some of the largest and best-known enterprise brands. The agency helps marketing organizations develop and grow successful demand generation programs. Its approach leverages a proprietary demand generation process model — The Left Brain Model(TM) — powered by marketing automation technology. The agency delivers a full set of services that span strategy, content, technology, analytics and optimization for demand generation programs.
Left Brain DGA is based in the heart of the Silicon Valley.